Content marketing would be much easier if it somehow existed in a vacuum, wouldn’t it?

Unfortunately, however, content marketing does not exist in a vacuum. It is constantly being shaped and forced to evolve with new technologies, new platforms and increasing online noise and consumer demands.

The only way to stay effective as a content advertiser is to proactively anticipate these changes and adapt your strategy to suit them. The next five years should be interesting, challenging and exciting for content creators, strategists and marketers everywhere. … More How content creation will change by 2025